Free secondary study
PR and AI visibility: findings, recommendations and your 90-day plan
What do Google and OpenAI officially say, what follows from this for PR, and how do you measure whether anything is changing? The study puts it in context and turns it into a plan for businesses, advertising agencies and PR agencies.
- 9 pages
- As of 9 November 2026
- free

What’s inside
Five parts for your day-to-day work
- A qualitative analysis of official Google and OpenAI documentation.
- Recommendations for businesses, advertising agencies and PR agencies.
- A measurement concept for publications, usage and AI visibility.
- A 90-day action plan.
- Our recommendation for website and PR: website4geo and pr4geo, plus the list of sources.
Contents
- 01Research question and method
- 02Documented findings
- 03Assessment: where PR can make a difference
- 04Three audiences
- 05Measurement
- 06Implementation: a 90-day plan
- 07Our recommendation: website4geo and pr4geo
- 08Sources and transparency
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Classification
The publication is explicitly a secondary study with a practical guide: a document analysis without a survey and without evidence of effectiveness for website4geo or pr4geo. Recommendations are editorial derivations.
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Transparency
Who publishes the study
The publisher is pr-geo.com, a knowledge portal of NexTao GmbH. The study also recommends website4geo and pr4geo, which belong to our group. It is not an independent comparison of providers, and these offers have not been evaluated. It is based on five publicly accessible documents from Google and OpenAI, research as of 9 November 2026.