Getting started for PR agencies
PR GEO for PR agencies
Media relations gains a new question: what do search and AI systems say about your clients? This section covers consulting, monitoring and coverage reports with AI observations, and choosing suitable publishing partners.
- Your interest
- Extend media relations with GEO and new evaluations
- Your route to the offer
- Book publications for your agency or clients

4 articles to start with
Knowledge to get you started
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GEO for PR agencies: the questions that now belong in your consulting
The questions a PR agency should ask about GEO in a first meeting: a catalogue on goals, customer questions, facts, technology, measurement and teamwork.
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How to add AI observations to your coverage report
How to build a separate module for AI observations alongside your coverage report: question set, test conditions, log fields, mention rate and limits.
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How to choose a publishing partner for your PR agency
How to recognise a good publishing partner: subject fit, transparency, labelling, approvals, reporting and a regular contact person for your PR agency.
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How to integrate a pr4geo package into your client service
How your PR agency can build a pr4geo package into client service: use cases, the right package size, a process with approval and live reporting, roles.
Two ways forward
Early stage
A measurement concept to take away
The study contains a measurement concept for publications, usage and AI visibility and a 90-day action plan.
Download the measurement concept and action planWhen you have a specific need
For your client account
The three pr4geo packages compared: PR articles, placements, promo videos and prices for your clients.
Choose a publication package for your client accountProvider disclosure: pr-geo.com is a knowledge portal of NexTao GmbH. pr4geo belongs to our group, which is why we expressly recommend it here. No package guarantees a mention in AI answers. Our principles
Other perspectives

